Photography
Stilo Cover Shoot: ” the dreamier issue”
Stilo Covers are always a production. I am very particular about my selection of cover girls. I start with the theme, which in this case was
“The Dreamier Issue“Alice in Wonderland, Storybook, Dreams and Fairy tales.
I build my storyboard around that, which helps the Team, know what to do and which direction to go in. They get to blend their creative ideas and we develop something special. I have a very clear vision for what I want and what appeals to my mind’s eye.
The models selection is very important.. it starts in the eyes, she must have intensity, be striking. If you have to spend hours upon hours retouching a face then and only then can you truly understand the importance of great skin from a photographer’s point of view.
Sometimes I have to search through images that an agent might send or I might know instantly whom I picture in the character, kind of like a director and his actress. If a model can’t pull off the expression and visually convince me, she is the person for a day… it won’t work.
Well Vanessa was just that girl.. intense eye and the right look for the dreamy theme … a modern little twist on “Alice in Wonderland”.We almost didn’t have her for the shoot… but in the end it work out that she could come to the shoot and hang out .. since we have been friend for a while. I of course booked another model for that day but ended up shooting both Joy and Vanessa. So i still got my cover.
I am not the creative director for Stilo anymore and have since moved on to another chapter in my life! But i am proud of the work i have done there!
ciao for Now
xoxox
Tru
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Image credits:
photo bu Tru ferguson
Stilo Magazine:: The Dreamier Issue :: Model Vanessa ford:: Makeup:: RoxanneDeNobrega Stylist:: Snowdon
Peggi Lepage’s French Glam Project: VogueCover
I am look back on the Previous and sharing some of the Highlights..
Peggi(from PeggiLepage.com) and I, engaged in one of our meetings brought up the topic of a recent French Vogue cover. The article featuring Vanessa Paradis, inspired Peggi to put out a high style Christmas card 2010 and send it to all the agents world wide with which her models are regularly placed.
Considering the choices, it took some time to select a girl that best communicated the Christmas season in the form of fashion, though in time the decision was made,
Sparking the ignition to our seasonal “French Glam Project”.
We had our lady, and as I expressed to Adrian Carew, a man with strong presence in Hair and make up design was ready, the stylist was of most importance as Ariel was also doing a test for her book, so, the right pieces needed to be put together to pull off the right look.
A few calls and emails to Nicole Chisholm at Plutino Group returned the one we were looking for, a stylist by the name of Manj. New to Plutino Group (she later revealed to be a lot more seasoned than we expected) she had a background with high-end buyers and previous experience with Elle Canada Magazine.
Annelise Dugas- The Golden Box
Anne-lise Dugas:”The Golden Box”
An amazing project that i wished i had funding for so it could have really flourished the way i imagined it !
For a sweet singer i met during a competition that she won.
I thought this SO was so amazing i couldn’t help but want to put visuals to it.
ciao xoxox
TRU
52 week photo diary
52 week diary is a really great challenge for me to take on this year
I am sharing most of it on my Flickr gallery and the images will be up for sale on etsy
Above are some sample of what I am working on.
I will be blogging more and writing less … I thinking that is what has stopped me before! I just want visuals .
On that note
Ciao
Xoxo
Tru
www.truferguson.com
My New Studio 6 :welcoming clients!
You have no idea how excited I am to have my own studio even though it small it is in a
fabulous downtown central location for it will be amazing!
Time to do some planning and fixing up of this space.
I need to design a poster that go on right under the words studio 6!
Creative wheel is turning.
Stay tune on the details and happenings in studio 6
Ciao for now
See ya there
Tru

- Posted using BlogPress from my iPad
Location:Downtown toronto
Sweet Samara- my saving grace
Here are the images from my Costa Rica trip that help me to get back into my own skin so to speak.. I found my voice again!



- Posted using BlogPress from my iPad
Location:Costa Rica
Alexander McQueen inspired Sneakers: Retro Revisted Exhibition at Arta Gallery
Retro Revisited Exhibition at Arta Gallery: June26th- July1st 2011
As of Late last year i have been exhibiting with Six Ah Wi Art Collective.
My series is called ” Kouture Kickz”
This conceptual idea is focused on the customization of Sneakers and taking it to the extreme first stage is a customized design based on the Alexander McQueen Collections but extending it to a sculptural direction, then second stage is photographing it and extending it into a digital collage to create the fantasy that McQueen had. This allows the viewer to see some of the influences a shoe creator/collector experiences and how it can get translated into a personalized shoe.
Above is a behind-the-scenes video that show my inspiration and individual pieces from Alexander McQueen’s Collection.In some way this video and this body of work is tribute to McQueen’s life and works that has challenged + strengthen my creativity .
R.I.P Lee McQueen
Enjoy the video and stay tuned for part 2
ciao for now
xoxo
Tru
www.truferguson.photoshelter.com
Glossy Magazine: U.K. Cover
Glossy magazine: U.K. based magazine
I have been focused on getting published in European magazines. So i was very excited to have Glossy Magazine approach me to submit a shoot i did while working with my Miami team.
Glossy requested my images for a 5 page editorial but we got the cover as well!
model: Meijan Mock(Front Models at the time)
Hair: Fadhila Malki
makeup : Javier Martinez
Stylist: Page Haggerty
Store : thanks to “Ida and Harry” @ Fontainebleau
The Model is of course very important to me so I was delighted to work with Meighan who came highly recommended, by a trusted Designer.
Once i reviewed the models images from the agency, i was totally excited about her look … she had the eyes. And this detail is what caught the eye of British Editor-and-Chief, Tallulah Doherty. Our original background concept was a bit more dramatic but one little change to highlight the subject and there it was on the pages of a Glossy, my first European Magazine.
The day of the shoot proved long, but loads of fun.The mismanaged booking of shooting space 8am was not available till 10am. Heads rolled at the concierge, but we made the best of it. Even using the the side of a building to act as a gigantic soft-box. In order to manage the time properly we used a predetermined shot list. Further issues came in the night time when the mosquitoes loomed on us. I had to cover my entire body, wrap a scarf around my neck and remain focused on keeping the Model from being eaten alive. Couldn’t get bug spray all over the stylist’s clothes!
Meijhan was very focused and managed to not get distracted by the bugs. We completed the shoot on schedule.
Here are some of the Pages from the Editorial :
There are quite a few more images from the shoot that were not used but will be on my website .
This was published last year when i didnt have a blog then so i get to share it with you now before the year is complete.
ciao xoxox
love Tru
New Model: Samuel Boileau at Spot 6

photo by:Tru Ferguson©
Fresh faces are exciting for everyone., the scout, the agent and the photographers that get to bring them out of their shell. Samuel’s look is extraordinary and refreshing! It takes a lot for a male model to really really get my attention.
I have mostly focused on women but still have a distinctive view of what i want to see in a male model. Besides a calming, gentle and curious personality, Sam has all the ingredients for stardom. Sometimes a model might have striking eyes or smile that is contagious or strong jawline or sexy lips…. Sam has them all.
Model Scout, Peggi Lepage got to scoop him up and introduce him to Spot6 who in turn showed consistent, positive followup and then of course eagerly signed Sam to their agency.
Now comes the beginning of molding and training a new model on how to see this as a career, and most of all a business! There are learned disciplines that come with that. My part in this lovely plan is of; portfolio building and finding the right team to style and groom his massive head of hair.
The images above are were just the beginning. His first shoot, something to get his feet wet. Yes, that’s right this was his first photo shoot ever! He learns fast and is natural in front of the camera. It helps that he has an acting background, which made directing him into a character easy!
Look out for more soon…
Ciao
x0x0x0
Tru
www.truferguson.com
Primal Instinct: Exhibition during Nuit Blanche
“Primal Instinct: : Nudes
Exhibition by photographer : Tru Ferguson
Venue: Harlem -67 Richmond Street east at Church street,M5C 1N9
Phone: 416-368-1920
Opening Reception: Sat. Oct 2nd (durning Nuit Blanche)
Photos on display till Dec.1st
Time: 5pm
Website: www.truferguson.com
The Hard Naked Truth about Male Sensuality, the intensity of Light and Shadow and what that stirs in you.
“The primal instinct of movement, the curves, the flexibility, the strength, and how I feel about masculine beauty has been an amazing search.”
* Harlem celebrates their 4th Birthday
* the New Drink: Harlem Mohito
*performance at Harlem that Night: Chris Rouse from 8:30 -12:30
And the Invincible Dj Carl Allen making you move.
New images were done since the last shoot and i have an amazing chance to do my own show during the Nuit Blanche.
This is an on-going series and i am excited to discover where i can take these images and the direction I can push it. Please enjoy the video ! Come by to see the Show which will be up until Dec 1St and party till 2am.
ciao
xoxo
Tru
updated info to this post:
TO:: PURCHASE 12×18 ART PRINTS :: http://www.truferguson.myshopify.com
PRIMAL INSTINCT:: NUDE SERIES 2010
Superstar Celia shoot: for Stilo Magazine cover
Does anyone realize how hot the that belt/harness in the top images really is? My God… do I want Ego Assassin to make me one. Celia of course took it to the next level.
These are behind the scenes images from the Shoot.
Celia working her stuff for the Whole team…
Roxanne DeNorbrega’s Magical hands making this prefect Lavendar Lip!
Stilo Cover Shoot: Stacey Sexton from NAM models
Shooting the STILO magazine cover: “The Bolder Issue”
So in between all the craziness of moving back to Toronto from Miami.. I still have to shoot the cover for Stilo magazine. I didnt have much time. I was way behind!
casting the model is important.
For weeks i couldn’t find a girl that felt right for this Beauty story.
I of course trust my amazing makeup artist Roxanne DeNobrega… who was a solid team member when i was in Toronto before.
My ex- model agent Norwayne Anderson(NAM models) trusts my eye and gave me a super fresh face for this issue, he knows i love Red-heads. Bingo- you have Stacey… a young girl from Newfoundland. that right you heard me… way out there. (you will have to google it.)
In she walks with her Boyfriend behind her. What a delicate little face…i realize later on that she looks like Jessica Stam in the last shot of the day. We shot on Wed afternoon and then on Sunday to finish off the editorial. Wed was a cover try cause i wasnt sure if she could carry the weight of this concept.
The issue is called “The Bolder issue” and I wanted Roxy to apply different kinds of metal to the skin illustrating the season’s spikey shoes and silver zippers. I saw the McQueen show and of course it drove me metal-crazed. I look to him first every single season.(I can’t wait to meet him)
I went to the hardware store for inspiration of course and felt like i was in wonderland of textures. Roxanne being our amazing beauty editor on this story , came with me to build and conceptualize.
I had metal crawling up stacey’s neck and almost into her mouth.It almost looked like it was taking over her face and she was turning into Android.
“IRON MAIDEN” is the name of the editorial that came out on Sunday which was day 2 of shooting. We needed to flush out more looks and once i realize Stacey could express the right emotion for each look i booked her 4day later. Don’t let the delicate face and the very young age fool you.
This little girl has got layers.
This is from shooting the first day..a Cover try became a absoulte! I need the needed more.Cant show you more till end of the week
there is so much to learn …
I am thinking about website ranking and posting link everywhere… and Alexa ranking.
it is a crazy world.
www.truferguson.com
http://www.truferguson.com
Getting this website known is interestingly challenging.I wonder if other people’s brain hurt when then think about their own site. Are people finding me? Are my services and business getting to the right person? What’s my website traffic like? blah blah blah…
I hate that feeling like there is someone out there that would love my work..want to hire me and can’t find me.
Worldwide web is the perfect name to this complex map of information highways.
Well i am giving it a break and handing it over to the interns . I need to be shooting …i need to be making Images.I am now dreaming of sculpting pieces for beauty concept.
there seems to not being enough time in the day for all that goes on in my head!
ciao
TRU
A day in the life of a young Photographer
I am learning and organizing New Ways to extend my Brand and my online Presence.
It feels like there are so many sites that you can gets caught up in … facebook, twitter, Model mayhem, models.com,tesscafe.com, meetup.com , Myspace, Fashionsing.com, Showstudio.com(my favorite) and now my newest Linkedin
It can seem crazy, the different ways to try to connect to people.
building a worldwide presence is very interesting.
I am going to be preparing my schedule to limit the amount of time spent on these sites. There is never a day when there isn’t work to be done when you are an creative being.
just keeping you files together is a full day’s task.
People who don’t live this life sometimes find it hard to relate. They can’t understand why it doesn’t function like a 9-5 job. They also tend to think of you as a Work-a-holic!
I was just reading another beauty photographer’s Blog : she was running around putting together a shoot for Gloss magazine and then when she finally finished shooting at 4pm that day she ran home to retouching/ select/prep till 2am and sent the magazine a rough idea of the layout of the shoot.
The deadline was 2days before the shoot happened. But sometimes it is a challenge to get everyone schedule together.. you just gotta do what you gotta DO!
anyway back to work
Ciao for now
tru

















