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Stilo Cover Shoot: ” the dreamier issue”
Stilo Covers are always a production. I am very particular about my selection of cover girls. I start with the theme, which in this case was
“The Dreamier Issue“Alice in Wonderland, Storybook, Dreams and Fairy tales.
I build my storyboard around that, which helps the Team, know what to do and which direction to go in. They get to blend their creative ideas and we develop something special. I have a very clear vision for what I want and what appeals to my mind’s eye.
The models selection is very important.. it starts in the eyes, she must have intensity, be striking. If you have to spend hours upon hours retouching a face then and only then can you truly understand the importance of great skin from a photographer’s point of view.
Sometimes I have to search through images that an agent might send or I might know instantly whom I picture in the character, kind of like a director and his actress. If a model can’t pull off the expression and visually convince me, she is the person for a day… it won’t work.
Well Vanessa was just that girl.. intense eye and the right look for the dreamy theme … a modern little twist on “Alice in Wonderland”.We almost didn’t have her for the shoot… but in the end it work out that she could come to the shoot and hang out .. since we have been friend for a while. I of course booked another model for that day but ended up shooting both Joy and Vanessa. So i still got my cover.
I am not the creative director for Stilo anymore and have since moved on to another chapter in my life! But i am proud of the work i have done there!
ciao for Now
xoxox
Tru
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Image credits:
photo bu Tru ferguson
Stilo Magazine:: The Dreamier Issue :: Model Vanessa ford:: Makeup:: RoxanneDeNobrega Stylist:: Snowdon
Peggi Lepage’s French Glam Project: VogueCover
I am look back on the Previous and sharing some of the Highlights..
Peggi(from PeggiLepage.com) and I, engaged in one of our meetings brought up the topic of a recent French Vogue cover. The article featuring Vanessa Paradis, inspired Peggi to put out a high style Christmas card 2010 and send it to all the agents world wide with which her models are regularly placed.
Considering the choices, it took some time to select a girl that best communicated the Christmas season in the form of fashion, though in time the decision was made,
Sparking the ignition to our seasonal “French Glam Project”.
We had our lady, and as I expressed to Adrian Carew, a man with strong presence in Hair and make up design was ready, the stylist was of most importance as Ariel was also doing a test for her book, so, the right pieces needed to be put together to pull off the right look.
A few calls and emails to Nicole Chisholm at Plutino Group returned the one we were looking for, a stylist by the name of Manj. New to Plutino Group (she later revealed to be a lot more seasoned than we expected) she had a background with high-end buyers and previous experience with Elle Canada Magazine.
Annelise Dugas- The Golden Box
Anne-lise Dugas:”The Golden Box”
An amazing project that i wished i had funding for so it could have really flourished the way i imagined it !
For a sweet singer i met during a competition that she won.
I thought this SO was so amazing i couldn’t help but want to put visuals to it.
ciao xoxox
TRU
My New Studio 6 :welcoming clients!
You have no idea how excited I am to have my own studio even though it small it is in a
fabulous downtown central location for it will be amazing!
Time to do some planning and fixing up of this space.
I need to design a poster that go on right under the words studio 6!
Creative wheel is turning.
Stay tune on the details and happenings in studio 6
Ciao for now
See ya there
Tru

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Location:Downtown toronto
Little Ava’s Art Cafe- Sat. Sept.30th in Kensignton Market( Toronto)12- 7pm
So you realize that i definitely encourage my little one to express her creative side .. this year we were supposed to have a lemonade stand and she added that it should be an art cafe too. So instead of lemonade there will be warm beverages and fruit flavored water to refresh you art buyer’s eye
Announcing : “AVA ART CAFE”
Sunday Sept.30 ( last Pediatrician Sunday )
location: 185 Augusta ( Gallery) kensington Market, Toronto, Canada
There is also an amazing installation happening there by Moses Kofi start the night before for Nuit Blanche)
time: 12-7pm
COME OUT AND SUPPORT HER FIRST SHOW ..!


Sweet Samara- my saving grace
Here are the images from my Costa Rica trip that help me to get back into my own skin so to speak.. I found my voice again!



- Posted using BlogPress from my iPad
Location:Costa Rica
My images from NYC :: Coney Island
I been slacking on the Blogging but i am trying to re-organize my time .Since i been focused on setting up my new Online store on Etsy.I am doing a bit of fine art photography these past few month as i continuously renew my vision for my work. The exhibition I did last summer really got my blood pumping. Fashion is always going to be a part of my life but it’s no longer the complete and sole focus in my creative minds eye. I am actually still using the influences on my fashion background to what i am shooting now. I think the direction i am taking will in turn have a great affect on my fashion images as well.
Also trying to manage my new obsession with Blythe Dolls.. I have always been drawn to Japanese culture quite a bit throughout my life and visually their artwork is like Eye Candy. A trip there is definitely on the goal list! More of that to come.
Here is work i shot in Brooklyn, NYC at the amazing coney island.
Ciao Love
Tru
PRINT AVAILABLE ON ETSY:
http://www.trustudio.etsy.com
www.truferguson.photoshelter.com
Alexander McQueen inspired Sneakers: Retro Revisted Exhibition at Arta Gallery
Retro Revisited Exhibition at Arta Gallery: June26th- July1st 2011
As of Late last year i have been exhibiting with Six Ah Wi Art Collective.
My series is called ” Kouture Kickz”
This conceptual idea is focused on the customization of Sneakers and taking it to the extreme first stage is a customized design based on the Alexander McQueen Collections but extending it to a sculptural direction, then second stage is photographing it and extending it into a digital collage to create the fantasy that McQueen had. This allows the viewer to see some of the influences a shoe creator/collector experiences and how it can get translated into a personalized shoe.
Above is a behind-the-scenes video that show my inspiration and individual pieces from Alexander McQueen’s Collection.In some way this video and this body of work is tribute to McQueen’s life and works that has challenged + strengthen my creativity .
R.I.P Lee McQueen
Enjoy the video and stay tuned for part 2
ciao for now
xoxo
Tru
www.truferguson.photoshelter.com
Glossy Magazine: U.K. Cover
Glossy magazine: U.K. based magazine
I have been focused on getting published in European magazines. So i was very excited to have Glossy Magazine approach me to submit a shoot i did while working with my Miami team.
Glossy requested my images for a 5 page editorial but we got the cover as well!
model: Meijan Mock(Front Models at the time)
Hair: Fadhila Malki
makeup : Javier Martinez
Stylist: Page Haggerty
Store : thanks to “Ida and Harry” @ Fontainebleau
The Model is of course very important to me so I was delighted to work with Meighan who came highly recommended, by a trusted Designer.
Once i reviewed the models images from the agency, i was totally excited about her look … she had the eyes. And this detail is what caught the eye of British Editor-and-Chief, Tallulah Doherty. Our original background concept was a bit more dramatic but one little change to highlight the subject and there it was on the pages of a Glossy, my first European Magazine.
The day of the shoot proved long, but loads of fun.The mismanaged booking of shooting space 8am was not available till 10am. Heads rolled at the concierge, but we made the best of it. Even using the the side of a building to act as a gigantic soft-box. In order to manage the time properly we used a predetermined shot list. Further issues came in the night time when the mosquitoes loomed on us. I had to cover my entire body, wrap a scarf around my neck and remain focused on keeping the Model from being eaten alive. Couldn’t get bug spray all over the stylist’s clothes!
Meijhan was very focused and managed to not get distracted by the bugs. We completed the shoot on schedule.
Here are some of the Pages from the Editorial :
There are quite a few more images from the shoot that were not used but will be on my website .
This was published last year when i didnt have a blog then so i get to share it with you now before the year is complete.
ciao xoxox
love Tru
Have you seen David Gandy?I am speechless( almost)
I don’t care that this is a year old… I could play it forever.
perfume from D&G, brings a fresh adventurous Mediterranean scent.
Read more at http://www.dolcegabbanalightblue.com
Models: Anna Jagodzinska & David Gandy
This Man is something else… what do you think?
This is a great example of a company really understand the power of imagery and how far it can reach.
I remember David Gandy and I definately remember Dolce & Gabbana ..i am curious about the fragrance now.
Are you?
ciao for now
Tru
Gwen-Peggi LePage-Model’sPortfolio
Looking Back :
I have been testing some of Peggi LePage’s Model and helping them with their Portfolio to go aboard.Peggi is a scout and mother agent , and in my opinion one of the most attentive I have seen in a long time.
Gwen has been sent to Shanghai and is doing really well. I have this thing for redheads.. I like the contrast between the pale skin and intense color of red hair. Gwen is a strawberry blond, kinda of red but I still love her. Her look is interesting and I think has quirky-like European feel.
I wanted to really impress a super girly look as well as Glamorous for the contrast of her book.
I am not sure if people didn’t think it couldn’t be done on her but I decided to bring that out.
Here is what came of our 2 shoots together in preparation for her trip to Asia….. in the gallery above.
Ciao For Now
Tru
XOXOX
If you want you own testhoot to build your portfolio or to have fashion forward images for yourself..
www.truferguson.com email me an email.
I heart Gaultier !
I can’t believe Jean Paul Gaultier is Now 60. i will be just like that when i am 60…
He is the inspiration for a new exhibition i am preparing for in 2012, so you will see me posting more about him as time goes now.
I want to see if i can make it to Montreal to see his work… i missed meeting him …he is right now as i write this at Holt Renfrew 2-4pm.
this video is outrageous and i love it.
ciao for Now
xxx
Tru
www.truferguson.com
Fashion Designer Shao Yen Chen Presents Skin – S/S11 Collection & Film
I have to say i am very interested in this guy! and even more so he when to Mcqeen’s School: Central Saint Martins and one of his Past Interns. That is amazing! i got my eye on you!
So i definately watching! I love volume and shape and he definately provides that.
ciao xoxox
Love Tru
(aka truphotographer on twitter)
Below is what is written under the vimeo video…not my own words.
Credit for Image/thumbnail for front of blog:
Named by AnOther Magazine’s Cathy Edwards as one of the 6 most promising designers of 2010, London-based Shao Yen Chen is launching his own womenswear label, Shao Yen, and presenting his latest collection ‘Skin’ at On|Off, London Fashion Week S/S11.
Following the showcase at Central Saint Martins‘ MA show during London Fashion Week A/W10 earlier this year, Shao Yen Chen’s new collection is featured in the static exhibition at On|Off, London Fashion Week’s largest independent show site. The latest ‘Skin’ collection is inspired by the human body and continues to explore the anatomical theme in his BA graduate collection ‘Body as Clothes’, which won him the prestigious Fashion Weekend/Le Vif Award in Brussels, 2009. Technically, ‘Skin’ shows continuous development from his MA collection ‘Waver’, as well as introducing leather and new techniques.
Shao Yen Chen has refined his design skills during his seven-year education at Central Saint Martins College and internships at Alexander McQueen, Hussein Chalayan, and Claire Tough. His works show consistency in delivering delicate, sculptural pieces with innovative textiles. His previous collections were widely published in magazines such as POP, Wonderland, Wallpaper, Dazed Digital and AnOther Online.
Tribute to Alexander McQueen: by Bjork
I seriously love the way this was done of course … i miss Lee McQueen so much i don”t always know what to say or how to express it.
Finding a video like this or other tributes are great! He has been my greatest inspiration and by watching his shows they always pushed me to take risks! 2011 is that time, my time to connect to the dark.. the twisted.. the playful… the risk… the adventure…the fantasy .. the tim burton-ish insanity!
Watch and enjoy… open you mind to the light, shadow and how they play with shapes ..the shape of his design. An impression of how these clothes could be.
ciao xoxox
Love Tru
ps. I love LEE.. Always!
New Model: Samuel Boileau at Spot 6

photo by:Tru Ferguson©
Fresh faces are exciting for everyone., the scout, the agent and the photographers that get to bring them out of their shell. Samuel’s look is extraordinary and refreshing! It takes a lot for a male model to really really get my attention.
I have mostly focused on women but still have a distinctive view of what i want to see in a male model. Besides a calming, gentle and curious personality, Sam has all the ingredients for stardom. Sometimes a model might have striking eyes or smile that is contagious or strong jawline or sexy lips…. Sam has them all.
Model Scout, Peggi Lepage got to scoop him up and introduce him to Spot6 who in turn showed consistent, positive followup and then of course eagerly signed Sam to their agency.
Now comes the beginning of molding and training a new model on how to see this as a career, and most of all a business! There are learned disciplines that come with that. My part in this lovely plan is of; portfolio building and finding the right team to style and groom his massive head of hair.
The images above are were just the beginning. His first shoot, something to get his feet wet. Yes, that’s right this was his first photo shoot ever! He learns fast and is natural in front of the camera. It helps that he has an acting background, which made directing him into a character easy!
Look out for more soon…
Ciao
x0x0x0
Tru
www.truferguson.com
Getting my blog connected
ciao bella
xoxoxox
tru
http://www.truphotographer.com
ps. this is a note for Timmy, Bloglovin( let out last name incase that bothers him, not sure)
who is assigned to help me claim my blog on bloglovin… i trying to explain to him that i click” Claim Blog” and this is the code that I was given.
I have no idea what else to do but to wrote lovely note to him… judging from how the email was written … I dont think he believes me.
So Timmy , timmy… can you help me gets this sorted… i have attached an images of my screen that shows my click claim blog… to our email that i am sending right this mintue.
My Dear Timmy .. what ‘s next!
look forward to hearing from you soon.
Ciao
xxxoxox
Tru
Primal Instinct: Exhibition during Nuit Blanche
“Primal Instinct: : Nudes
Exhibition by photographer : Tru Ferguson
Venue: Harlem -67 Richmond Street east at Church street,M5C 1N9
Phone: 416-368-1920
Opening Reception: Sat. Oct 2nd (durning Nuit Blanche)
Photos on display till Dec.1st
Time: 5pm
Website: www.truferguson.com
The Hard Naked Truth about Male Sensuality, the intensity of Light and Shadow and what that stirs in you.
“The primal instinct of movement, the curves, the flexibility, the strength, and how I feel about masculine beauty has been an amazing search.”
* Harlem celebrates their 4th Birthday
* the New Drink: Harlem Mohito
*performance at Harlem that Night: Chris Rouse from 8:30 -12:30
And the Invincible Dj Carl Allen making you move.
New images were done since the last shoot and i have an amazing chance to do my own show during the Nuit Blanche.
This is an on-going series and i am excited to discover where i can take these images and the direction I can push it. Please enjoy the video ! Come by to see the Show which will be up until Dec 1St and party till 2am.
ciao
xoxo
Tru
updated info to this post:
TO:: PURCHASE 12×18 ART PRINTS :: http://www.truferguson.myshopify.com
Kim-Choong Wilkins: Intense designs!
This is what i mean when i say Intense! This is the kind of designer i would like to shoot a campaign for.
After graduation from Central Saint Martins in 2005 Kim gained experience in the Alexander McQueen design team, designing knitwear in Milan for Ermenegildo Zegna.
I am not sure how many people realize my obession with Lee McQueen… His show is the first one I look at as iIview the season’s collections on style.com. I see the influence McQueen (R.I.P) has had on this upcoming Star. I also thought of Gareth Pugh when i saw this Newest Menswear collection which is said to be:
“Kim’s aim is to ‘pump sex back into a craft that has become lust-less’, prompting arousal and addiction for men’s knitwear by examining the relationship between seduction and repulsion. ” quoted from
blog.larmoiredustyliste.com
I am constantly looking for more visionaries whom push the limits.
Where are you? Show yourself! Iwant to break bread with you.
xoxo
TRU
Fairytale location
I think this house has a fairytale feel, I might need to shoot there. I seem to be in that mode these days.
I even shot it in “lomo” style!
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Young Talent: Azza El Siddique


Superstar Celia shoot: for Stilo Magazine cover
Does anyone realize how hot the that belt/harness in the top images really is? My God… do I want Ego Assassin to make me one. Celia of course took it to the next level.
These are behind the scenes images from the Shoot.
Celia working her stuff for the Whole team…
Roxanne DeNorbrega’s Magical hands making this prefect Lavendar Lip!
Hammam-Kate Moss :: Photo by Mert Alas and Marcus Piggott
Photographed by Mert Alas and Marcus Piggott
Styled by Alex White
Sept 2008
“In the steam of a traditional bathhouse, Kate Moss evokes a storm of sensuality, wearing slinky evening dresses and lingerie that leave little to the imagination” – unknown
Let me just say the video is dreamy and inspiring … I aspire to reach this level one day! I like to show what inspires me.
http://www.youtube.com/watch?v=Jvh2WIJ4aDs
NO time like the Present to get on it.
Do you understand now that a model brings alot to the table… the energy she has to give is amazing. The lighting, clothes and makeup help her prepare herself and then it is the photographer’s eye. One must connect with that energy and capture the moment.
Alex White did a killer job really pulling the clothing together. Of course it’s becomes easier, when Alexander McQueen’s silk tulle dress is being used… you all know how deeply I feel for this Man!
Showstudio.com has an amazing video/interviewof Alexander McQueen… not common, I must say.
ciao bella
tru
Invictus- poem by William Ernest Henley/ movie by Eastwood
INVICTUS
Out of the night that covers me,
Black as the Pit from pole to pole,
I thank whatever gods may be
For my unconquerable soul.
In the fell clutch of circumstance
I have not winced nor cried aloud.
Under the bludgeonings of chance
My head is bloody, but unbowed.
Beyond this place of wrath and tears
Looms but the Horror of the shade,
And yet the menace of the years
Finds, and shall find, me unafraid.
It matters not how strait the gate,
How charged with punishments the scroll.
I am the master of my fate:
I am the captain of my soul.
BY
William Ernest Henley
The power of this poem has moved me and I am holding it close …in times of hardship!
Even when things are great… it is a good reminder of the power within me.
It’s the very poem that Nelson Mandela drew strength from while in prison.
Watch out for INVICTUS the movie : directed by Clint Eastwood
Morgan Freeman does an amazing job as Mandela!
When you feel dark and tired… remember
ciao bella
Tru
Toronto Fashion week:Pink Tartan/Joe fresh
After a hectic week of seeing shows, I headed out to Pink Tartan/Joe Fresh….
I rushed to get there for 8pm with my FDCC Gold pass, which allows full access to all events and backstage. They decided to add a little Drama and not let anyone in that didn’t have a seat card. Yes that was a bit annoying but i really didn’t make a fuss for that foolishness, mostly because my stylist Snowdon and I decided …screw that mess stuff why not stay in the VIP lounge with Open BAR, sip wine and watch on Large Plasma screen by LG the title sponsor while we figure out if we like the collection .
There were pieces that had my attention. The models selection was great.
When the show was over, everyone rushed to line up and get into the VIP… wow what a stampede as I relaxed and watched.
I did the same thing when JOE FRESH started at 9:15pm
Very fun show as usual ..interesting styling but the shoes were giving hell! Some models kick them off in mid-stride and picked them up on the way back down the runway. A buckle felt off as well.
Now, the after party held by NYOOD at 1096 Queen St West, walking distance from the tents was ABSOLUTELY AMAZING!!!! this year they didn’t serve delights but the music and the interesting blend of party goers cover that over for sure.
We drank and had a blast, dancing till i thought, “ok, we are not going to be the last ones here”, and yes the music was that good. Snowdon positioned us at the most ideal place in the room, everyone had to pass us so it made for an awesome networking position. It allowed us to speak to just the right people without chasing a single soul. I think we should do this at every Party!
































