Tru Photographer

My creative Mind's eye on everything Fashion& Art.
Posts Tagged ‘Fashion’

Stilo Cover Shoot: ” the dreamier issue”

photo by:Tru Ferguson©

Stilo Covers are always a production. I am very particular about my selection of cover girls. I start with the theme, which in this case was

The Dreamier Issue“Alice in  Wonderland, Storybook, Dreams and Fairy tales.

I build my storyboard around that, which helps the Team, know what to do and which direction to go in. They get to blend their creative ideas  and we develop something special. I have a very clear vision for what I want and what appeals to  my mind’s eye.

The models selection is very important.. it starts in the eyes, she must have intensity, be striking.  If you have to spend hours upon hours retouching a face then  and only then can you truly understand  the  importance of great skin from a photographer’s point of view.

Sometimes I have to search through images that  an agent might send or  I might know instantly whom I picture in the character,  kind of like a  director and his actress.  If a model can’t pull off the expression  and visually convince me, she is the person for a day… it won’t work.

Well Vanessa was just that girl.. intense eye and the right look for the dreamy theme … a modern little twist on “Alice in Wonderland”.We almost didn’t have her for the shoot… but in the end it work out that she could come to the shoot and hang out .. since we have been friend for a while. I of course booked another model for that day but ended up shooting both Joy and Vanessa. So i still got my cover.

 I am not the creative director for Stilo anymore and have since moved on to another chapter in my life! But i am proud of the work i have done there!

ciao for Now

xoxox

Tru

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Image credits:

photo bu Tru ferguson

Stilo Magazine:: The Dreamier Issue :: Model Vanessa ford:: Makeup:: RoxanneDeNobrega Stylist:: Snowdon

Tribute to Alexander McQueen: by Bjork

I seriously love the way this was done of course … i miss Lee McQueen so much i don”t always know what to say or how to express it.

Finding a video  like this or other tributes are great! He has been my greatest inspiration and by watching his shows they always pushed me to  take risks! 2011 is that time, my time  to connect to the dark.. the twisted.. the playful… the risk… the adventure…the fantasy .. the tim burton-ish insanity!

Watch and enjoy… open you mind to the light, shadow and how they play with shapes ..the shape of his design. An impression of how these clothes could be.

ciao xoxox

Love Tru

ps. I love LEE.. Always!

Parisienne: YSL Kate Moss commerical

I wish i could star in a commercial  like this!!! What woman wouldn’t want to exude this sensuality and power! Kate Moss is selling the hell of of this perfume, the lighting in this ad is on point and sets the mood.  I actually went to Holt Renfrew to try it. The power of  Branding!

New Model: Samuel Boileau at Spot 6

Samuel @ Spot6

photo by:Tru Ferguson©

Samuel @ Spot6

Fresh faces are exciting for everyone., the scout, the agent and the photographers that get to bring them out of their shell.  Samuel’s look is extraordinary and refreshing!  It takes a lot  for a male model to really really get my attention.

I have mostly focused on women but still have a distinctive view of what i want to see in a male model.  Besides  a calming, gentle and curious personality, Sam has all the ingredients for stardom. Sometimes a  model might have striking eyes or smile that is contagious or strong jawline or sexy lips…. Sam has them all.

Model Scout, Peggi Lepage got to scoop him up and introduce him to Spot6 who in turn showed consistent, positive followup and then of course eagerly signed Sam to their agency.

Now comes the beginning of molding and training a new model on how to see this as a career, and most of all a business! There are learned disciplines that come with that. My part in this lovely plan is  of;  portfolio building and finding the right team to style and groom his massive head of hair.

The images above are were just the beginning. His first shoot, something to get his feet wet.  Yes, that’s right this was his first photo shoot ever! He learns fast and is natural in front of the camera. It helps that he has an acting background, which made directing him into a character easy!

Look out for more soon…

Ciao

x0x0x0

Tru

www.truferguson.com

Kim-Choong Wilkins: Intense designs!

This is what i mean when i say Intense! This is the kind of designer i would like to  shoot a campaign for.

 

Kim Choong-Wilkins is an MA Fashion graduate from the Royal College of Art in 2009.

After graduation from Central Saint Martins in 2005 Kim gained experience in the Alexander McQueen design team, designing knitwear in Milan for Ermenegildo Zegna.

I am not sure how many people realize my obession with Lee McQueen… His show is the first one I look at as iIview the season’s collections on style.com. I see the influence McQueen (R.I.P) has had on this upcoming Star. I also thought of Gareth Pugh  when  i saw this Newest Menswear collection which is said to be:

“Kim’s aim is to ‘pump sex back into a craft that has become lust-less’, prompting arousal and addiction for men’s knitwear by examining the relationship between seduction and repulsion. ” quoted from
blog.larmoiredustyliste.com

I am constantly looking for more visionaries whom push the limits.

Where are you? Show yourself!  Iwant to break bread with you.

xoxo
TRU

Young Talent: Azza El Siddique

Azza El Siddique
DYNASTIES&DELINQUENTS
Meeting Azza was a delight… As a fashion Photographer I am always looking for fresh talent with an edge. I like to throw the unexpected into the editorial shoot I am focused on and this one was no different. The Stylists that I work with are pretty open to my suggetions like the mohawk.
 They totally understand my diverse background in FASHION before I became a photograper. In my experience in fashion some people have a tendency of trying to get where they need to go, on your back without giving back! Azza is refreshing, and we hit it off long before we knew what each other did for a living. She was friendly and funny, and it was not because she wanted something from me.
Don’t let the young stunning face fool you, behind that fashionable blunt bob cut is a sharp mind and artistic edge. Wearable art is what she has her mind set on. I think of Hussein Chalayan and my main man: McQUEEN. Her vision is different but I thought those two giants are definately wearable art and very sculptured work. Just look at the jacket above. HOT!
Right now her focus is to get into texiles so she has more control over her fabrics and/or materials  ( “very clever i think”)  She is a student, but  i am not sure the school is giving her the freedom she needs.
With a student like this there would be  no way she could afford my rates… But being a Fashion Addict , an El Siddique dress would work just fine. She had already offered to make me something for the upcoming Toronto Fashion Week before we discussed shooting.
I just really want to give support to the right people, who have a humble attitude and a solid vision! Bonding with other artists is important.
Look out for this little PowerHouse … i will be doing more shoots and collaborations.
And hopefully featuring her in Stilo Magazine.
Who will i find next??????
Who has got the Heart for this business, the focus to stay true to themselves!
I know all about the distractions  of life.
Email me if you’ve got the stuff, but prepare yourself for real feedback not fluff!
xoxo
Ciao
TRU

Superstar Celia shoot: for Stilo Magazine cover

Does anyone realize how hot the that belt/harness in the top images really is? My God… do I want Ego Assassin to  make me one. Celia of course took it to the next level.
These are behind the scenes images from the Shoot.

Celia working her stuff for the Whole team…

Roxanne DeNorbrega’s Magical hands making this prefect Lavendar Lip!

the team
RoxanneD – left/// ME/// Celia///Snowdon-Stylist-right

Then of course I gotta get my celeb shot… Who told me to stand beside Celia with no Makeup on. That’s is it ..Never again. I can’t look mashed up on my shoot again.
Bottom line the images were FAB! and I am proud. This is one of my best shoots to date.
this and Stacey Sexton beauty shoot.(check out that Post)
What’s next????????
ciaoTRU

JAMAICA TRADE & INVEST: Networking Party by Pennant Media Group

Holla,

Networking Networking Networking… My fanny off!
I am Jamaican so you know an appearance is a must!! So off to Harlem on Richmond - Carl Cassel (2nd location on queen Street)
Harlem has serious swagger..moody and delicious. I had no idea i was going to be there most of the night, then again DJ Carl Allen was rockin’ us, making us stay.

back to the purpose: Jamacia Trade and  Invest::

A presentation was done showing the amazing amount of films shot in J.A.
Jamaica has served as a shooting location for many of Hollywood’s biggest movies, including 20,000 Leagues Under the Sea (1954), A High Wind in Jamaica (1965), All The Brothers Were Valiant (1953), Dr No featuring Sean Connery (1962), Live and Let Die (1973), Children of Babylon (1979), The Blue Lagoon (1980), Eureka (1981), Clara’s Heart featuring Whoopi Goldberg (1985), Club Paradise (1985), In Like Flynn (1985), Return to Treasure Island (1985), The Mighty Quinn with Denzel Washington (1989), Cocktail (1988), Hammerhead (1988), Marked for Death (1990), Lord of the Flies (1990), Prelude to a Kiss (1991), Cool Runnings (1993), Wide Sargasso Sea (1993) and Legends of the Fall with Brad Pitt (1993).
Who knew Legends of the Fall was done there.The Sexy Brad Pitt dipping maybe even “Nude” in my Jamaican sea..hmmm maybe even at Moonlight…ok ok

This was organized by the super cool Kevin Pennant of Pennant media Group
Host:  Tonya Lee Williams

So of course the turn was great and attended by the fashion Elite: Suzanne Boyd- Toronto fashion guru. Those that dont know she was FLARE magazine editor-in-chief, 1996-2004 then moved to NYC to work with Time INC on the New and exciting SUEDE magazine till 2005. Presently She is reigning at Zoomer Magazine
I am still upset at the fall or hiatus of the Fashion- forward ethnic magazine SUEDE magazine. A black magazine with edge !
Suzanne was accompanied by Michael King, CEO and Creative Director, Kontent Group , who Launched SIR magazine. It is not totally clear if Michael is still with KONTENT but i know he makes waves on the fashion scene.

The Purpose of the event was to Help Film maker to network and encourage them to make more films in Jamacia.
Business cards were given out and connections made.
my ears caught news of a “Caribbean Top Model” hmm could it be?

I got caught up with some important people and had a blast all at the same time. That is  how it should be.

This is just apart of the Social happenings of a Fashion Photographer!

ciao bella
TRU
ps. Look at my Sexy Makeup artist ROXY …  she is a major team player. I love building concepts and shooting with her.She does fab makeup on my models.
http://www.roxannedenobrega.com

Fashion Promo Video:1

Interns

I am looking for :

1 Stylist intern(students allowed)
1 Photo Assistant(student or Girl with camera is allowed)

Please email me at truferguson@gmail.com
_______________________________________
*Your website/MM #or facegroup or any other Internet profiles
* Brief Intro to you
* what days and times you available

We then meet and discuss the details of what i need and what you will gain in return.
You will not be fetching coffee… even though that is what i went through… everyone pay their dues so to speak. NO High-brow attitude please just humble people who want to learn ..have fun… gain a ton of experience …actively CREATE great images.

I need DEPENDABLE people who can keep their word… speak their mind RESPECTFULLY!
I love to teach! and help New creative Minds!

thanks

ciao

Tru

I am tru

So the deal is I was encouraged to put a blog out …I was told that it might have some interest to others out there. I don’t promise the best English or Spelling ..look at it as part of my quirky charm!LOL
Who Knows… but i think it would be interesting, maybe even good for me to purge my creative Soul.

I am tru… Image maker-Photographer… Creative Director…Fashion Veteran! I love all things Alexander McQueen!

I have many other influences which will be shared here as i blog and blog to my heart content.

I love faces..I like to paint with light and explore the way light falls or caresses a form… place or thing!

I am curious about the different ways I can direct this light and what happens when I play!

I am back in Toronto,Canada.
I re-building my creative life and loving it!